Category: Best Fashion Film & Photography Award – 2025 ARFF Barcelona

(HONORABLE MENTION)

Original Film Title: If I were A Showcase

Director’s Name: Jie Zhouuible

Writer’s Name: Jie Zhou

Producer: Jie Zhou

Country of Origin: United Kingdom

Country of Filming : United Kingdom

Language: English, Mandarin Chinese

Runtime: 3 minutes 12 seconds

Film Description:

This is a fashion film set against the backdrop of Chinese society, delving into the issue of female self-identity. The film unfolds through the perspective of a young woman who presents herself as an exhibit, revealing her inner world to the audience. As she navigates the myriad external voices and her own personal struggles, the film invites viewers to reflect on the complexities of women’s roles and the challenges they face in discovering their true selves. Through her journey, the film explores the delicate balance between societal expectations and personal identity, prompting deeper consideration of women’s issues in contemporary society.

(WINNER)

Original Film Title: Between Poses

Director’s Name: Guillermo Irriguible

Writer’s Name: Guillermo Irriguible

Producer: Guillermo Irriguible

Country of Origin: Spain

Country of Filming : Spain

Language: Spanish

Runtime: 3 minutes 29 seconds

Film Description:

An intimate, analog portrait (shot on Super 8 with 35mm pictures) featuring Argentine model Camila Lajcha, based in Barcelona. The film embraces the essential forms of fashion film, with a particular focus on texture and colorimetry. Wardrobe styling is by the model herself, with hair and makeup by Sofia Ambrosini.

Between Poses is a small but delicate film that seeks to go beyond beautiful poses and dynamic editing, delving into the contradictions and complex emotions intrinsic to the art of modeling.